JanSense wrote about AdImpact’s implementation of AdSense ads. It places an AdSense ad unit in a floating yellow image that looks very much like a Post-It note. As the user scrolls, the ad floats down the screen, in the same ad position. AdImpact claims this implementation increase conversion (click-rate) by 300%.
Personally, I never likes the “in your face” pop-up or pop-under advertisements. They are obstrusive and irritating. But, what does Google says?
Thank you for taking the time to email us. The implementation you’ve
referred to is currently not permitted by our program policies. AdSense
participants are not permitted to alter the behavior of Google ads - this
includes placing the AdSense ad code in a “floating box script”, or
otherwise drawing unnatural attention to Google ads.We appreciate your understanding and your efforts to remain in compliance
with our program policies.For additional questions, we encourage you to visit the AdSense Help
Center (http://www.google.com/adsense_help), our complete resource center
for all AdSense topics. Alternatively, feel free to post your question on
the forum just for AdSense publishers: the AdSense Help Group
(http://groups.google.com/group/adsense-help).
Ken says it best
These floating ads are a good way to drive away your visitors. You might make a little extra money running them in the short term, but you�ll pay for it in the long term.
You can see the samples here. What do you say?
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5 comments:
September 29, 2007 at 2:42 AM
I haven't managed a single ad click yet, I think my positioning of ads is largely the cause.
I am always interested to read how people actually make money from the ads, however some of these tactics to seem a little underhanded and I agree with you "in your face" pop ups etc. turn me off. I am in the habit of quickly leaving sites that use this.
September 30, 2007 at 7:28 PM
Yeah any pop ups bug me. Then again I'm no expert in ad placing.
October 2, 2007 at 4:22 AM
Thanks for stopping by and the link exchange. :)
October 2, 2007 at 7:13 AM
Wow, those floating notes are annoying. They are well designed, but that sort of follow me around thing makes me click away form a site. Good post.
October 19, 2007 at 7:26 AM
I got an email telling me to basically be carefuk what I do. I was not sure abd still a little unsure of the TOS. I had used bidvertiser and clixsense at the time of getting the email. Can I advertise with bidvertiser, adwords or yahoo if I have adsense on a sight? I am planning on starting up a medical tourism site.
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