Showing posts with label Best AdSense Money Tips. Show all posts
Showing posts with label Best AdSense Money Tips. Show all posts

10/08/2007

How to Get Banned from Google Adsense

4 comments

How to Get Banned from Google Adsense
- by Fernando Hal

With so many people ranting and screaming and crying that Google has disabled their adsense account, it’s really an interesting topic worthy to write about. You might be another one who just got the dreaded “invalid click” account closure email from Adsense team, and furious over it. Relax, mate. Not the end of the world, but it is definitely good to know the reason why you are banned. If you still have your account intact, read this, but as our Uncle Ferdy says: “Don’t try this at home.”

Keep in mind that these are HOW TO GET BANNED. In other words, this is a “DO NOT” list if you don’t want your adsense account to be disabled .

  1. Ignore Adsense Program Policies & TOS
  2. Click on your own ads, specially those you are “genuinely interested” in. Ask people to click on your ads: your friends, your family members, your relatives, your visitors, or even your dogs or your cats. Use proxies to avoid detection.
  3. Participate in some form of click-ring. Click-rings are groups of people who gather with consensus to click each others’ ads. Most commonly used methods are Yahoo Groups, instant messenger, mail list, web forum, or specially written software.
  4. Buy, write, or use click-bot software. Click-bot software will go around your site and click on your ads. Most of the times, these click-bots are using proxies to avoid detection.
  5. Pay the Indian-clickers. These are the people whose main jobs are clicking on PPC advertisements and paid by the malicious publishers. Most of them are from developing countries like India or China.
  6. “Invest” with websites that promises to deliver “adsense clicks” for your site. Whatever methods they are using, most likely it falls under one of the aboves.
  7. Extra words to make your visitors to notice your ads. Write “Click here” or “Please support us” or “Visit our sponsors”. Anything other than Google-approved “sponsored links” or “advertisements”.
  8. Put in as many ads as possible in every page. Put more than three units of the normal ads block, more than one unit of ads links, or more than one referral buttons for each adsense, adwords, and firefox; all in one page.
  9. Use spyware to get traffics to your site. Spyware, adware, malware, or whatever it is called can force computer users to open your website everytime they start the computer. Or even better, use some kind of specially written software, toolbar, etc to display or click on your ads.
  10. Use pop-ups on your website. Everytime your user open a page, pop-up another one, ideally with the smiley or the IQ Test advertisements.
  11. Get as much un-targetted traffic as possible, for instance using the auto-surfing programmes to rotate the members around your site and other sites.
  12. Put the adsense code in non-content pages: registration forms, term and condition, login page.
  13. Have a competitor contextual ad on same page with adsense ads, for example Yahoo Publisher Network. Please note though that non-contextual ads, e.g. affiliate links or keyword-based ads are acceptable by google and won’t get you banned.
  14. Get more than one adsense account. Maybe one for your dog-site, one for your cat-site, one for the v1agra pills, one for mp3 download, etc.
  15. Put your adsense code in email the email, usenet, RSS, etc.
  16. Tell everyone what is your CTR, your page impressions, etc. Telling people about your total earning, unfortunately, is allowed.
  17. Put Google logo where you shouldn’t, and don’t put the logo where you should. In other word, ignore Google trademark.
  18. Modify Adsense code as you see fit. Modify the layout, color, URL, will be well. Just anything other than copy-and-paste the code from Google.
  19. And, this is important: if and when Google Adsense Team sends you email, ignore it.
  20. Put adsense codes in the banned contents

* Excessive profanity
* Violence, racial intolerance, or advocate against any individual, group, or organization
* Hacking/cracking content
* Illicit drugs and drug paraphernalia
* Pornography, adult, or mature content
* Gambling or casino-related content
* Excessive advertising
* Any other content that promotes illegal activity or infringes on the legal rights of others
* Pop-ups, pop-unders or exit windows that interfere with site navigation, obscure Google ads, change user preferences, or are for downloads. Other types of pop-ups, pop-unders, or exit windows may be allowed, provided that they do not exceed a combined total of 5 per user session
* Excessive, repetitive, or irrelevant keywords in the content or code of web pages
* Deceptive or manipulative content or construction to improve your site’s search engine ranking, e.g., your site’s PageRank
* Incentives (monetary or point-based) to users or third-party beneficiaries for online activity including, but not limited to, clicking on ads or links, performing searches, surfing websites, reading emails, or completing surveys
* Sales or promotion of certain weapons, such as firearms, ammunition, balisongs, butterfly knives, and brass knuckles
* Sales or promotion of beer or hard alcohol
* Sales or promotion of tobacco or tobacco-related products
* Sales or promotion of prescription drugs
* Sales or promotion of products that are replicas or imitations of designer goods

This is the dreaded email:

Subject: Google AdSense Account Disabled

Hello (member name),

It has come to our attention that invalid clicks have been generated on the Google ads on your site(s). We have therefore disabled your Google AdSense account. Please understand that this step was taken in an effort to protect the interest of the AdWords advertisers.

A publisher’s site may not have invalid clicks on any ad(s), including but not limited to clicks generated by:

- a publisher on his own web pages
- a publisher encouraging others to click on his ads
- automated clicking programs or any other deceptive software
- a publisher altering any portion of the ad code or changing the layout, behavior, targeting, or delivery of ads for any reason

Practices such as these are in violation of the Google AdSense Terms and Conditions and program polices, which can be viewed at:

https://www.google.com/adsense/localized-terms?hl=en_US
https://www.google.com/adsense/policies?hl=en_US

Publishers disabled for invalid click activity are not allowed further participation in AdSense and do not receive any further payment. The earnings on your account will be properly returned to the affected advertisers.

Sincerely,

The Google AdSense Team

OR

Subject: Google AdSense Account Disabled

Hello (member name),

Your AdSense account was found to be related to an account previously disabled for invalid click activity and we have therefore disabled your account.

Publishers disabled for invalid click activity are not allowed further participation in AdSense and do not receive any further payment. The earnings on your account will be properly returned to the affected advertisers. As outlined in our programme Terms and Conditions, Google reserves the right to terminate any publisher’s participation at any time.

Sincerely,
The Google AdSense Team

When you write to Google to, this is their standard reply

Hello,

Thank you for your email regarding the action taken on your account.

We understand that you wish to receive specific information regarding the invalid clicks we observed on your account. However, due to the proprietary nature of our algorithm, we cannot disclose any details about how our monitoring technology works or what specifics we found on your account.

As you know, Google treats instances of invalid click activity very seriously. By disabling your account according to our policy on this matter, we feel that we have taken the necessary measures to protect our advertisers and to ensure that invalid clicks will not continue to occur on your site.

Publishers disabled for invalid click activity are not allowed further participation in Google AdSense. We appreciate your understanding.

Sincerely,

The Google AdSense Team

What is constitutes invalid clicks? This is what google says:

Invalid clicks are clicks generated through prohibited methods. These prohibited methods include but are not limited to: repeated manual clicks, or the use of robots, automated clicking tools, or other deceptive software.

Please note that clicking on your own ads for any reason is prohibited, to avoid potential inflation of advertiser costs. All clicks must be generated as the result of a user clicking on the ads. We therefore require that Web pages do not include incentives of any kind for users to click on ads. This includes encouraging users to click on the ads or to visit the advertisers’ sites as well as labeling the ads with text other than “sponsored links” or “advertisements.”

Update (15 April 2006) : Someone suggested that having the word AdSense in domain name might get you banned as well. I contacted AdSense Team to clarify that. Domain name with “AdSense” will not get you banned, but the may just decide not to display ads for that specific domain. I have removed the AdSense blocks here out of good will, but still have it on my other websites.

Related entries:

How to Get Banned from Google Adsense
- by Fernando Hal

With so many people ranting and screaming and crying that Google has disabled their adsense account, it’s really an interesting topic worthy to write about. You might be another one who just got the dreaded “invalid click” account closure email from Adsense team, and furious over it. Relax, mate. Not the end of the world, but it is definitely good to know the reason why you are banned. If you still have your account intact, read this, but as our Uncle Ferdy says: “Don’t try this at home.”

Keep in mind that these are HOW TO GET BANNED. In other words, this is a “DO NOT” list if you don’t want your adsense account to be disabled .

  1. Ignore Adsense Program Policies & TOS
  2. Click on your own ads, specially those you are “genuinely interested” in. Ask people to click on your ads: your friends, your family members, your relatives, your visitors, or even your dogs or your cats. Use proxies to avoid detection.
  3. Participate in some form of click-ring. Click-rings are groups of people who gather with consensus to click each others’ ads. Most commonly used methods are Yahoo Groups, instant messenger, mail list, web forum, or specially written software.
  4. Buy, write, or use click-bot software. Click-bot software will go around your site and click on your ads. Most of the times, these click-bots are using proxies to avoid detection.
  5. Pay the Indian-clickers. These are the people whose main jobs are clicking on PPC advertisements and paid by the malicious publishers. Most of them are from developing countries like India or China.
  6. “Invest” with websites that promises to deliver “adsense clicks” for your site. Whatever methods they are using, most likely it falls under one of the aboves.
  7. Extra words to make your visitors to notice your ads. Write “Click here” or “Please support us” or “Visit our sponsors”. Anything other than Google-approved “sponsored links” or “advertisements”.
  8. Put in as many ads as possible in every page. Put more than three units of the normal ads block, more than one unit of ads links, or more than one referral buttons for each adsense, adwords, and firefox; all in one page.
  9. Use spyware to get traffics to your site. Spyware, adware, malware, or whatever it is called can force computer users to open your website everytime they start the computer. Or even better, use some kind of specially written software, toolbar, etc to display or click on your ads.
  10. Use pop-ups on your website. Everytime your user open a page, pop-up another one, ideally with the smiley or the IQ Test advertisements.
  11. Get as much un-targetted traffic as possible, for instance using the auto-surfing programmes to rotate the members around your site and other sites.
  12. Put the adsense code in non-content pages: registration forms, term and condition, login page.
  13. Have a competitor contextual ad on same page with adsense ads, for example Yahoo Publisher Network. Please note though that non-contextual ads, e.g. affiliate links or keyword-based ads are acceptable by google and won’t get you banned.
  14. Get more than one adsense account. Maybe one for your dog-site, one for your cat-site, one for the v1agra pills, one for mp3 download, etc.
  15. Put your adsense code in email the email, usenet, RSS, etc.
  16. Tell everyone what is your CTR, your page impressions, etc. Telling people about your total earning, unfortunately, is allowed.
  17. Put Google logo where you shouldn’t, and don’t put the logo where you should. In other word, ignore Google trademark.
  18. Modify Adsense code as you see fit. Modify the layout, color, URL, will be well. Just anything other than copy-and-paste the code from Google.
  19. And, this is important: if and when Google Adsense Team sends you email, ignore it.
  20. Put adsense codes in the banned contents

* Excessive profanity
* Violence, racial intolerance, or advocate against any individual, group, or organization
* Hacking/cracking content
* Illicit drugs and drug paraphernalia
* Pornography, adult, or mature content
* Gambling or casino-related content
* Excessive advertising
* Any other content that promotes illegal activity or infringes on the legal rights of others
* Pop-ups, pop-unders or exit windows that interfere with site navigation, obscure Google ads, change user preferences, or are for downloads. Other types of pop-ups, pop-unders, or exit windows may be allowed, provided that they do not exceed a combined total of 5 per user session
* Excessive, repetitive, or irrelevant keywords in the content or code of web pages
* Deceptive or manipulative content or construction to improve your site’s search engine ranking, e.g., your site’s PageRank
* Incentives (monetary or point-based) to users or third-party beneficiaries for online activity including, but not limited to, clicking on ads or links, performing searches, surfing websites, reading emails, or completing surveys
* Sales or promotion of certain weapons, such as firearms, ammunition, balisongs, butterfly knives, and brass knuckles
* Sales or promotion of beer or hard alcohol
* Sales or promotion of tobacco or tobacco-related products
* Sales or promotion of prescription drugs
* Sales or promotion of products that are replicas or imitations of designer goods

This is the dreaded email:

Subject: Google AdSense Account Disabled

Hello (member name),

It has come to our attention that invalid clicks have been generated on the Google ads on your site(s). We have therefore disabled your Google AdSense account. Please understand that this step was taken in an effort to protect the interest of the AdWords advertisers.

A publisher’s site may not have invalid clicks on any ad(s), including but not limited to clicks generated by:

- a publisher on his own web pages
- a publisher encouraging others to click on his ads
- automated clicking programs or any other deceptive software
- a publisher altering any portion of the ad code or changing the layout, behavior, targeting, or delivery of ads for any reason

Practices such as these are in violation of the Google AdSense Terms and Conditions and program polices, which can be viewed at:

https://www.google.com/adsense/localized-terms?hl=en_US
https://www.google.com/adsense/policies?hl=en_US

Publishers disabled for invalid click activity are not allowed further participation in AdSense and do not receive any further payment. The earnings on your account will be properly returned to the affected advertisers.

Sincerely,

The Google AdSense Team

OR

Subject: Google AdSense Account Disabled

Hello (member name),

Your AdSense account was found to be related to an account previously disabled for invalid click activity and we have therefore disabled your account.

Publishers disabled for invalid click activity are not allowed further participation in AdSense and do not receive any further payment. The earnings on your account will be properly returned to the affected advertisers. As outlined in our programme Terms and Conditions, Google reserves the right to terminate any publisher’s participation at any time.

Sincerely,
The Google AdSense Team

When you write to Google to, this is their standard reply

Hello,

Thank you for your email regarding the action taken on your account.

We understand that you wish to receive specific information regarding the invalid clicks we observed on your account. However, due to the proprietary nature of our algorithm, we cannot disclose any details about how our monitoring technology works or what specifics we found on your account.

As you know, Google treats instances of invalid click activity very seriously. By disabling your account according to our policy on this matter, we feel that we have taken the necessary measures to protect our advertisers and to ensure that invalid clicks will not continue to occur on your site.

Publishers disabled for invalid click activity are not allowed further participation in Google AdSense. We appreciate your understanding.

Sincerely,

The Google AdSense Team

What is constitutes invalid clicks? This is what google says:

Invalid clicks are clicks generated through prohibited methods. These prohibited methods include but are not limited to: repeated manual clicks, or the use of robots, automated clicking tools, or other deceptive software.

Please note that clicking on your own ads for any reason is prohibited, to avoid potential inflation of advertiser costs. All clicks must be generated as the result of a user clicking on the ads. We therefore require that Web pages do not include incentives of any kind for users to click on ads. This includes encouraging users to click on the ads or to visit the advertisers’ sites as well as labeling the ads with text other than “sponsored links” or “advertisements.”

Update (15 April 2006) : Someone suggested that having the word AdSense in domain name might get you banned as well. I contacted AdSense Team to clarify that. Domain name with “AdSense” will not get you banned, but the may just decide not to display ads for that specific domain. I have removed the AdSense blocks here out of good will, but still have it on my other websites.

Related entries:

100 Google AdSense Tips

9/28/2007

Pay-per-click advertisements in Post-It-Note style

5 comments

JanSense wrote about AdImpact’s implementation of AdSense ads. It places an AdSense ad unit in a floating yellow image that looks very much like a Post-It note. As the user scrolls, the ad floats down the screen, in the same ad position. AdImpact claims this implementation increase conversion (click-rate) by 300%.

Personally, I never likes the “in your face” pop-up or pop-under advertisements. They are obstrusive and irritating. But, what does Google says?

Thank you for taking the time to email us. The implementation you’ve
referred to is currently not permitted by our program policies. AdSense
participants are not permitted to alter the behavior of Google ads - this
includes placing the AdSense ad code in a “floating box script”, or
otherwise drawing unnatural attention to Google ads.

We appreciate your understanding and your efforts to remain in compliance
with our program policies.

For additional questions, we encourage you to visit the AdSense Help
Center (http://www.google.com/adsense_help), our complete resource center
for all AdSense topics. Alternatively, feel free to post your question on
the forum just for AdSense publishers: the AdSense Help Group
(http://groups.google.com/group/adsense-help).

Ken says it best

These floating ads are a good way to drive away your visitors. You might make a little extra money running them in the short term, but you�ll pay for it in the long term.

You can see the samples here. What do you say?

Related entries:

January 2007 AdSense Policy Update

0 comments

Google AdSense has updated their policies. You can see their updated programe policies:
https://www.google.com/adsense/support/bin/answer.py?answer=48182

As usual, JanSense has been among the first, if not the first one that write about this policy update. While Inside AdSense claims that “nearly all of the policies themselves have stayed the same”, JanSense has pointed few major changes:

Referrals
Publishers are now allowed to display maximum of two referral unit per product on a page, up from just one unit per product.

Image next to AdSense
Unsurprisingly, Google has included the rules regarding the use of images next to AdSense ads.

AdSense for Search
Publishers can show an ad link unit in the custom Google Search page

Copyright Material
Changes in wording. Apparently now the policy cover is tighter in term of copyright infringement.

Competitive Ads and Services
The most significant change, and the one that affect publishers most. Significant enough that JanSense has written two more posts just to cover this (here and here). There has been some different interpretation among publishers, some concluded that now publishers can display AdSense together with Kontera or IntelliText, and some disagree. Darren from Problogger thinks whatever that means, the fact that now AdSense publishers are not allowed to display on sites that have YPN - same page or otherwise - will make many publishers jump to YPN because of less restrictive policies.

Related entries:

9/07/2007

AdSense Money Formula Revealed

4 comments

A lot of people would like to know the success AdSense money formula. The

simple formula below is one fundamental formula that you should know.

Money = sum ( [Price Per Click] X [Number of Click] )

Logically speaking, if you want to make more money, you have to either increase the number of clicks or the price per click. If you do one or the other you can make more money from the program.

Make More AdSense Money By Boosting the Number Of Click

Increase the number of clicks on your ads is the most obvious strategy that will make more money for you. There are two ways you can boost the number of click:

  1. Getting more traffic for your web site,
  2. Make your ads more clickable and position them at the right place.

Getting traffic takes time and efforts. It‘s also a lot of hard work. There are several techniques that you can use to generate more traffic to your web site and hence make more AdSense money. These techniques are:

  • Submit your web site to search engine and optimize your web site for search engine.
  • Increase link popularity by link exchange, article marketing, directory submission and press release.
  • Paid Advertising through classified advertising, banner advertising or search engine advertising.
  • Participate in forums/groups related to the content of your web site.
  • Add comments to other blogs.

Making your ads more clickable is another way to increase your earnings. It is relatively easy to do because you can adjust your ad format almost immediately. You can do the following adjustments to your ad format to improve your click through rate (CTR):

  • Make them more noticeable by positioning your AdSense ads on top of your AdSense page.
  • Google states that the most effective ad formats are 336×280 larger rectangle, the 300×250 inline rectangle, and the 160×600 wide skyscraper. However you should choose the best ad format that works for your web site. This requires tracking and testing.
  • Create a custom palette that best suites your web site. In general, you can follow the following settings:
    • Border color : no border or background color of your website
    • Background color : background color of your website
    • Link color : color of your links
    • URL color : black
    • Text color : black or color of your main content

Make More AdSense Money by Targeting the Higher-Paying Keywords

You can create unique, relevant and quality contents that target at the higher-paying keywords to increase your average price per click (CPC). Higher CPC means that you can make more money even the CTR remains unchanged. You should find out which keyword variations for a topic pay more. Often the more specialized variations and phrases pay more than the generic terms.

You can increase your CPC by reducing the occurrence of lower-paying ads. You can use AdSense competitive filter mechanism to filter out the ads that you don’t want to be shown on your web site. It is suggested by others that showing fewer ads on a page will result in higher-paying ads displayed on your web site. A lot of publishers report that they make more Adsense money if they remove ads completely from pages with few or no clicks. Again you have to test whether this strategy works in favor of you or not.

As you can see, it involves a lot of hard work if you want to make extra Google AdSense money. You need to put in your time and effort to make it happen.

9/06/2007

Get Lots Of Highly Targeted Visitors To Your AdSense Site

0 comments

One method for getting highly targeted traffic for your AdSense site is to write quality articles and submit them to article directories for publication. Writing an article is not as hard as it seems. You don’t really need previous career related experience. You can learn everything you need to know from the Internet. There are few important areas you have to consider when you’re writing your own article:

  1. Keyword Rich Headline: You have to think of a keyword rich headline that attracts attention of your reader instantly. Only interesting and exciting title will draw more attention.
  2. Quality Content: You need to write quality articles about your AdSense site to keep your visitors coming back for more. Most people look for quality information about a topic or search for a solution for a specific problem they have.
  3. Target Keywords: You need to add some target keywords into your article. Right keyword density is one important factor that determines the search engine rankings of your site webpages.
  4. Proofread Your Article: Please proofread your article before submitting it to the article directories. Well written article will produce better results.
  5. Format Your Article Nicely: You need to format your article nicely for submission. If you don’t, your article may just get deleted as soon as they are submitted.
  6. Submit Your article: You can submit your article to article directories manually or distribute it using article submitter software or article submission service.

Where can You Submit Your Article for Publication

You can submit your article to the following list of article directories for free:

Article Submission Service

If manual submission takes up too much of your time, article submission service may be a good alternative for you. Article Marketer provides a comprehensive distribution service at a reasonable price. Click here for more information about their service.

9/05/2007

Track Your AdSense Performance Using Free AdSense Tracking Tools

0 comments

One vital link in making real money through a Google AdSense campaign is accurate data and data analysis. Yes, we’re talking about tracking. If you’re not tracking the performance of ads being placed on your pages, there is one very good reason why you should be: by learning which formats of ads on what type of pages perform best on your site, you can weed out the ones that don’t offer any real value and focus on increasing the combinations that bring in the most ROI. Yes, ROI – after all, your time is an investment, isn’t it?

Here’s the bottom line – a visitor to your site decides to click on an AdSense ad because of a complex combination of factors. Tracking all those factors can be a complex and time consuming endeavor – which is why there are a lot of software vendors out there trying to make a buck off ‘solutions’ to make easier and quicker. The fact is that you don’t have to spend a dime to get all the tools you need to do a comprehensive analysis of your site’s performance with Google’s AdSense, though some of the software packages have some nice bells and whistles. Google provides a fairly powerful suite of tools that you can use to track and analyze site performance for free.

Using Google Channels Effectively

AdSense channels are the tracking option offered by Google to help you test ad layouts and other factors and determine what works best on your site. When you create a channel in AdSense, you can break down site reporting by site, domain, sections and individual pages. The system records impressions, click through rates, CPM and earning statistics for each channel that you create.

Google’s AdSense program offers two types of channels that can help you figure out:

  • What colors and ad styles are most effective
  • The best place to put your ads on each type of page
  • Where AdSense ads perform best (blogs? Forums? Content pages?)

The first type, URL channels, allow you to create a data stream based on the URL of the pages on which ads are displayed. The second, Custom channels, will open a date collection stream based on your specific criteria. A URL channel is useful for figuring out where on your site to place ad units – and what type of page to focus on developing. If your data shows, for instance, that you get a tremendous click-through rate on article pages, but only tepid performance on forum pages, you have two different directions to work with:

  • you can focus on developing more article pages to maximize their better performance
  • you can examine your forum ad placement and tweak the formats and styles to increase the performance on those pages
…or you can do both, if you have the resources.

If you decide to tweak your forum page ads, you have a powerful free tool in the Custom Channel creator and aggregator. By creating a new channel for each ad unit, you can track its performance based on color palette, ad format, page and location on page. When you tweak an ad unit, make one change at a time and create a new channel to monitor the performance to see the effect – and when you find something that works, stick with it.

Using Other Tracking Methods

If you’re not satisfied with the tracking methods offered by Google AdSense, there are a number of free ad tracking solutions available. Among the best are:

Tracking Your AdSense Performance

0 comments

Google AdSense is a program that offers an easy way for web publishers to display ads relevant to their site on their pages and earn money. It also offers pay per impression, or pay per click advertising, options to businesses who want to get the word out about their product or service to interested customers. Once you start your AdSense account don’t forget about it and wait for money to start rolling in. There is still work to be done.

Since you will only make money from click-throughs on your site, you’ll need traffic - and the more traffic, the more money you’ll make. Here are some tips for getting the most from your AdSense dedicated space and for driving up traffic:

  • Location, location, location. Position your AdSense ads at the top of your page or near the focal point of your pages
  • Offer freebies or unique content. Free stuff is a big draw to visitors and more visitors equal more click throughs, which turns into more money in your wallet
  • Rotate content often and let your visitors know it’s always changing. It keeps them coming back for more.
  • Keep those email addresses. It’s important to keep the email addresses of your visitors and let them know when your content has changed. Consider offering a free newsletter or ezine to your visitors to stay in contact with them.
  • Add Google search to your site. In addition to offering visitors the convenience of searching on your site, you can make more money from Google by adding this feature.
  • Keep your graphics small and simple. Because graphics and animations take longer to load than text and links, the simpler your pages, the quicker they load. And the faster they load, the faster your visitors can click their way to your profit.
  • Keep the design simple and clear.

Reporting and monitoring is the next important step. Google has built in reporting features but you may want more detailed reports as well. The Google reports will show:

  • Total number of page impressions
  • Number of ad clicks and the click through rate
  • The cost per click (CPC) and cost per 1000 impressions (CPM)
  • Total earnings

While this is wonderful, valuable information, you may also want to know:

  • Click through rates of every page on every domain you are using AdSense on (the Google tool called “Channels” limits the information you get from each domain or ad type)
  • Keyword reports if you have the Google Search feature on your site(s), so you can optimize for those search words
  • Reporting in real time, rather than waiting 48 hours for reporting from Google
  • Which particular ads are making you money
  • Detailed information about each click including IP address, date/time, page the ad was on, particular ad that was clicked on, original referrer to your site

You can get all of this from third party AdSense tracking software, available online from a number of vendors. You may want to email Google to make sure it’s an approved script; otherwise you risk being removed from the AdSense program.

Once you have the data regarding which ads are working and which aren’t, change your preferences to stop running ads that aren’t paying off and increase the ads that are. There are options to change color palettes of the ads to better fit your site, a variety of ad formats to always keep your website looking fresh and don’t be afraid to rearrange content often.

Click Fraud War - AdSense Publishers Armed Yourself with the Right Tools

0 comments

Major PPC companies such as Google and Yahoo decline to quantify the scope of click fraud. However, some estimate click fraud range from a few percent to more than twenty percent. Click fraud occurs when a person, automated script, or computer program imitates a legitimate user of a web browser clicking on an ad. These clicks are done for the purpose of either to drain competitor’s marketing budget or generate advertising income.

Who Commits Click Fraud?

  • Business Competitors: Competitors of a business try to drain opponent’s pay per click (PPC) marketing budget by clicking on their PPC ads deliberately. They may click themselves, have friends or employees click or use software to click the ads. Advertiser’s PPC ad will automatically stop showing on the ads listing if the daily budget of PPC campaign is set. Competitors can then bid at a lower price for the same position.
  • Web Publishers: Many web publishers are making money by showing ads syndicated by PPC companies such as Google, Overture, Yahoo and etc. They earn money from clicks on these ads. Some publishers fraudulently generate clicks on their own ads in order to make money or make more money quickly.
  • Networks of Clickers: There are few networks of clickers organized by fraudsters to click PPC ads. In these networks, each member is asked to click on other member’s PPC ad in return for other members to click on his ad.
  • Bad People: Plain old mean people know that they can easily drive advertiser’s marketing budget to the roof or kick publishers out of the PPC advertising business by clicking on their PPC ads deliberately and frequently.

PPC companies such as Google and Yahoo do not tolerate click fraud and they have sophisticated anti click fraud systems in place to fight click fraud. These systems will monitor incoming clicks and then discard fake clicks. However, these systems relied on unrevealed artificial intelligent click fraud patterns are far from perfect and sometimes not effective. Besides, the current systems provide no protection for the publishers. These systems do not alert the publishers for click fraud activities happened on their websites. Publishers could easily be banned from the PPC advertising program for click fraud activities which they did not commit.

How Do Publishers Monitor and Stop Click Fraud?

To prevent click fraud and protect your AdSense business, you should install a more sophisticated AdSense tracking tool, such as Adlogger, on your AdSense website. You should constantly monitor your AdSense site using AdSense tracking tool in conjunction with Google AdSense channel.

These advanced tracking tools will give you extra tracking information and features which are not provided by AdSense Channel. These information and features include:

  • Which Ad has been clicked
  • The details of PPC Ads
  • The time and origins of each click.
  • The browsing history of each IP on your site
  • Alert you and stop multiple clicks from the same IP
  • Block certain IP from click on your AdSense Ads

With a more complex tracking tool installed on your website, it would be easier for you to spot any unusual click activities on your websites. Once you have discovered unusual activities on your AdSense site, you can alert PPC companies about these activities immediately and let them investigate the problem. This will provide your AdSense business minimum protection against click fraud.

Leverage Traffic for Your AdSense Site With Inbound links

0 comments

What are Inbound Links?

Inbound link is a hypertext link pointing back to your AdSense site. It is used as a measure of the web popularity by search engines for ranking the web pages in search engines indexes. Google states that a link from origin page to destination page is a vote. The more inbound links to your AdSense site, the more votes it gets. The more votes your AdSense site it gets, the higher it ranks in SERP (Search Engine Results Page). Inbound links are valuable to your AdSense site.

How do You Find Inbound links to Your AdSense Site

You can track inbound links to your website using free tools that are available on the Internet. One of these tools is Search Engine Back Link Tracking Utility & Backlink Tracker Tool provided by Digital Point Solution. This is a completely free tool whereby anyone can use to check search engines for the number of back links to their sites. This tool is very useful for the search engine optimization. Get your free tool here: http://www.digitalpoint.com/tools/backlinks/

Link popularity check is another free tool that can help you to find how many inbound links to your AdSense site found on major search engines.

How Do You Build Your Inbound Link Naturally

Link building is an on going project for your AdSense site and you need a lot of effort and time to achieve good results. However, you should build your inbound link in a more natural way. It is not advisable to purchase links from link farm. Inbound links from other sites will provide higher exposure to your site in SERP (Search Engine Results Page). Hence, there’s a great potential of getting more traffic for your AdSense site.

Fortunately, there are a lot of ways to improve your link popularity, which will give you a boost in the search engine rankings. Here are some good ways to build inbound links to your AdSense site:

  1. Submit your website to free/premium web directories.
  2. Submit your articles to article directories and ezines.
  3. Submit press release about your website & products.
  4. Develop a good relationship with your website visitors and ask them to link to your site.
  5. Make linking easy by providing the linking code.
  6. Exchange links with other similar non-competitive websites.
  7. Submit your website for reviews.
  8. Participate in forum.
  9. Give comment to other blogs.
  10. Consider bartering for links.
  11. Use link baiting technique.

These methods will help you to improve your link quality and popularity. It will help you to boost your AdSense site’s SERP rankings. Inbound link building is undoubtedly the most time consuming part of search engine optimization. Link building is so important that it needs to be given high priority and you can’t neglect it. You can hire someone to do link building for you if you don’t have the time to do it yourself. Improve your AdSense site linking now to ensure a good search engine ranking in the future.

AdSense Profit From Google AdWords

1 comments

Advertisements collected through Google AdWords system are shown on AdSense websites. When an AdSense publisher starts to buy traffic through Google AdWords for his AdSense site, he becomes an AdSense arbitrager. AdSense arbitrage is one of the AdSense business strategies that publishers could implement to make AdSense profit.

Is AdSense arbitrage a fraud to Google? No, Google allows AdSense arbitrage. As a matter of fact, the more AdSense arbitrage, the more Google could make from AdWords.

The success of AdSense arbitrage depends on the amount spend on traffic and the profits AdSense arbitrager gets from AdSense so long the cost of buying traffic does not exceed the earnings from the AdSense.

AdSense arbitragers need to make good profit from AdSense to cover the cost. One way to boost AdSense profit is by creating contents with high paying keywords. These contents normally get ads that pay higher. Therefore, high paying keywords are necessary for a successful AdSense arbitrage.

Keyword research tools such as Digitalpoint Keyword Suggestion Tool are used to locate the most searched keywords. With these keywords, AdSense arbitragers can obtain a list of high paying keywords using Google AdWords. By maximizing bid for each keyword, arbitragers can obtain the estimated highest cost per click (CPC) for each keyword.

However, the estimated highest CPC of each keyword obtained from AdWords does not reflect the real competition for that keyword. The highest bid price could be raised by one advertiser whereas majority advertisers are bidding for the same keyword at lower price. Besides, the estimated highest CPC could not reflect the true CPC of each keyword at regional level. Cost per click in different regions can be different as the competition for the same keyword in each region varies. Nonetheless, based on this list of highest CPC, AdSense arbitragers are able to discover the potential market for arbitrage.

AdSense arbitragers will then build a website targeting a set of chosen high paying keywords. Proper use of meta tags, title text and good quality content would increase the relevancy of ads and hence help the website to get high paying ads.

Low paying keywords from the most searched keywords list are used in the AdWords campaign drive traffic to the new website. AdSense arbitragers can include as many low paying keywords as possible in AdWords campaign and start each keyword with a minimum bid.

Run the AdWords campaign for a week or two to get the average earning per click. Increase the bid price or broaden the low paying keywords list if it can increase your AdSense arbitrage profits. Many other form of paid traffic can be used for AdSense arbitrage. Many smaller pay per click search engines could bring decent traffic collectively for less money.

AdSense arbitrage depends on high click through rate (CTR). Well position and well blended-in ads will induce high click through rate. Quality contents that provide values will attract quality audiences. These targeted audiences are more likely to turn into customers for advertisers. The higher quality audience your website sends to advertiser’s site, the less likely it would be smart priced.

The success of arbitrage can be shattered by unpredictable click through rate and fluctuation of keyword value. The cost spent on AdWords could easily exceed the profit from AdSense. The arbitrage process has to be monitored closely and constantly.

To capitalize the efforts and money spent on paid traffic, other form of monetized techniques such as affiliate marketing or name capturing form should be used to target those non converted AdSense audiences. With these mechanisms in place, efforts and money spent on paid traffic would not be wasted.

Directory Submission Strategies For Your AdSense Site

0 comments

One of the best methods to get more traffic is with inbound links. One way to build inbound links to your website is by submitting your AdSense site information to the web directories. Website directories are directories that focus on compiling links to other websites and then categorizing them. There are many web directories on the Internet that will allow you to submit your AdSense site information.

Since there are so many web directories on the Internet, you need to spend most of your time submitting your AdSense site information manually. Alternatively, you can hire someone to do it for you. There are companies that offer web directory submission service at a very reasonable rate.

You Need A Good Plan

Before you start submitting your AdSense site to one of these web directories, you need to formulate a good plan in order to achieve best results. You should consider the following before you begin your submission:

  1. You should study each directory and determine which category that is best fit your domain/sites. You can write a concise, accurate description of your AdSense site after careful research of your site’s category.
  2. You need to procure a best description for your AdSense site in each category. You can mention your unique selling proposition in your AdSense site’s description. Please make sure there are no repeat keywords on the description.
    You can suggest a new category to the owner of directory if you couldn’t find your desired specific category.
  3. You may also use the paid or premium listings of a directory to get your AdSense site listed quickly. Some of the search engines measure link popularity in the quickness your site appears in a given high - pr directory.
  4. You should verify your site manually after each submission. If your site is not listed in the given amount of time, you can resubmit it to the directory after 4 weeks.
  5. You should keep track of your submissions dates, categories, descriptions, titles and so on.
  6. You should always submit your domain name instead of a page.

Submit your AdSense site to over 100 web directories for free now.

Which AdSense Ad Format Is Right For Your Site?

0 comments

AdSense Ad Format

You can decide the ad format for the AdSense ads that are displayed on your web site. A lot of Internet marketing experts believe that AdSense ads that seem like part of the site itself have a better click through rate (CTR) in general. The appearance of your AdSense ads should match the style of your web page. Borderless AdSense ads blend in with the rest of the content of your web page better than those with borders. The text links should be blue in color.

It is up to you that whether you wish to run image ads or text-based ads on your site. You can select only image ads, or text ads or a combination of both these formats on your entire AdSense account or on one page at a time based on your discretion. Text-based ads seem to perform better than image ads. However this is not necessary true for all the web site.

Text-dense sites may actually do better with image ads. If your site has very few graphics, you may want to balance it out by putting image-based ads. In the monotony of a lot of dense written information, image-based ads and graphics provide what’s called visual relief. This can also prompt clicks. You have to track the results from text-based ads and image ads on your site to find out which gives you better CTR.

Google states that the following ad formats are the effective in general:

  • 336x280 larger rectangle
  • 300x250 inline rectangle
  • 160x600 wide skyscraper

However you should choose the best AdSense ad format that works for your site. This requires a lot of tracking and testing.

How to Increase Your Adsense Profits – And Use the Money to Grow Your Business

0 comments
I know what you’re thinking. Oh, no, one more person that’s going to tell me where to put my Google AdSense ads or what color they should be. You’re only partly right. I AM going to do a quick recap of the most recommended – and proven – ways to bring more money into your business through Google AdSense. Then I’m going to tell you how to use that money – and what you learn from earning it – to help shape your business to profit even more.

The Top Three ‘Increase your AdSense profits’ Tips

  1. Target higher paying keywords.
  2. Increase your click-through rate.
  3. Increase your site traffic.

There are three factors that determine your AdSense profits – how much each click pays off, what percentage of your site visitors click through on those ads and how many people visit your site. Increase any one of the three and you increase your AdSense profits, Increase all three at the same time and your AdSense business will really take off.

The Basic Business Premise That Everyone Forgets

Skim through any webmaster forum with a discussion on maximizing your profits through AdSense and you’ll see a common theme – where can I get it for free? Everyone wants free tools that will help their site outperform all others and start pouring AdSense money into their coffers. What they’re all forgetting is one of the basic premises that every business student learns:

Put the profits back into the business.

Let’s go back to the top three ways to increase your AdSense profits and see how you can use your AdSense money to bring in more AdSense money.

  1. Target higher paying keywords.

    Google doesn’t make it easy to find out how much you’re making on specific keywords. In order to figure that out, you’ll need to be watching your own analytics and running cross checks. Which ads are getting clicked on your pages? What keywords are pulling in those ads? What differences do you see when you fine tune your content?

    Invest in a good ad tracker to help you keep a handle on which ads are doing well from your site – and then optimize your site for the keywords that pull those ads in. Since Google allows you to use AdSense on multiple sites, use what you learn to develop other sites that capitalize on those higher paying words.

  2. Increase the click through rate.

    One way to increase the click through rate is to work on delivering the right traffic to your site. This may mean investing in a little advertising of your own. Research your site analytics to follow site visitors from the referring link all the way through where they leave your site and watch for trends, then target your own advertising to capitalize on those trends by placing ads on sites that send you traffic that clicks through.

  3. Increase your site traffic.

    Obviously, the more people that visit your pages, the more chance there is that some of them will click through on some of the AdSense ads on your pages. You can buy traffic – but that’s seldom the best solution. Instead, invest in a strategic combination of advertising your site on relevant sites and providing excellent content to keep visitors coming back to your site.

Say Goodbye to A Penny A Day AdSense Earnings Forever

0 comments

AdSense earnings are the lifeblood of many internet marketers and the metaphorical thorn in the side for others. Often, despite their best efforts, some webmasters simply can not generate substantial AdSense earnings, and to be constantly bombarded with the success stories of others has moved beyond inspiring into irritating. Fortunately, many successful marketers are now sharing genuinely successful strategies for success in internet marketing, particularly using AdSense. If you have been frustrated with seemingly accidental AdSense earnings, this is the time to move beyond that frustration into success.

True success, be it on the internet or and other venture, is simply taking a systemic approach to problems repeatedly. Specifically, internet marketers must decide what they need (or want) to do, develop a realistic plan of action, make any number of attempts to find success using the plan, reach success, and then repeat the process. While some professionals are well known as being highly skilled in many fields, this is not the path for most of us. Find what works and repeat – again, and again, and again.

Finding a Purpose

To begin a new venture in hopes of greater AdSense earnings, it is important to find a purpose other than simply the monetary rewards. Internet customers are savvy and will see right through any simple money making schemes. To be successful, it is important to create a site or blog with personal interest. Your work should be in an area where you can devote the time and effort to feel true ownership of that material and to pass that feeling of ownership onto your visitors.

If you create blogs or sites which reflect your own passion or interests, the quality of the material produced will automatically be superior to the websites designed specifically for moneymaking schemes. Repeat visitors are every webmaster’s dream, but you must give those visitors and readers something to come back to. Passionate and informed content is required for this purpose.

Making a Plan

If you have determined your purpose, it is time to develop a course of action. Presumably, you have an idea of your website’s overall function and the topics which the site will contain, but it is important to match your ideas with the marketplace. Industry and market research should be the basis of the planning stage. Remember, your plan should be about building the website, not simply about AdSense earnings.

Quantity is assured throughout the industry, but a high-quality website will launch ahead of almost eighty percent of the competition. Research the gaps within industry niches and streamline your general ideas and topic into one of those gaps. If there is an existing need, your website will be positioned strongly simply by the economics of supply and demand.

You can locate gaps and niches by studying and selecting the most relevant keywords to optimize for your site, and by studying the competition. Remember, there is no purpose in doing what everyone else is doing. Find a way to approach an industry or topic differently and more effectively than the competition.

Try, Try Again

The purpose is in place, and the plan is sound. Be aware that even the best plan might take some time to get off the ground. It is more common to fail in business than to succeed, so don’t let discouragement set in. If your first, third, or tenth attempt proves to be less than desirable all around, including AdSense earnings, find the areas that are having some success, build those up, and tweak the nonperformance areas for improvement.

It is easy to fall into the trap of providing low or moderate quality content in hopes of being spidered more quickly or tapping into the benefits of page rankings. Remember, however, that customers will not come back if there is nothing for them to come back to. Write for people, not machines. Prepare meaningful content, not something so laden with keywords it no longer makes sense. Spiders don’t click through ads generating your desired AdSense earnings, faithful readers do. Make the site for your readers, and you will be well ahead of the rest of the pack.

Mastery

If you have committed yourself to creating quality material with a genuine value and purpose for your readers, everything will fall into place. To speed the process along, you should always do a bit of public relations and marking for your new creation in the form of press releases and article distribution. This is especially true if your website is primarily article or blog based.

What better way to showcase the quality of your material than by distributing it for others? Build the website with a specific purpose in mind, other than your AdSense earnings of course, and if you follow through on the commitment to excellence, success will follow. Your website will gain popularity through more important means than simple searches in the search engines. Word of mouth and recognition for other notables within the industry will drive the success of your program, and the monetizing attempts you’ve included, such as AdSense earnings, will simply grow with the site.

Repeat

Success indicates a solid business model. The tracking you’ve done throughout the discovery process is now crucial to repeating that success. Maintain the same goal of material with genuine value, but take your plan to the next interest.

Isolate a few keywords within another interest or passion, and use your business plan to drive the new niche to success. As each website or blog develops a following, AdSense earnings will grow along with the site’s popularity. Each additional success will simply add to your arsenal of high-quality, heavily trafficked, monetized websites, and you will bask in the warmth of success at last.

How Google Detects Click Fraud - A Must Know for AdSense Publisher

0 comments

A lot of Google AdSense publishers are banned from the Google AdSense program for click fraud. Some of these Google AdSense publishers manage to get their AdSense account reinstated. However, majority of them failed to do so. As a result, they are banned from the Google AdSense program.

Google does not reveal any specific details on how they define click fraud. They do not disclose their proprietary click fraud detection technology as well. As a result of that, publishers would not be able to report any click fraud activities on their website.

However, Google does provide general definition of invalid clicks. It may be a good idea to learn how Google defines invalid clicks and how they detect click fraud.

Google defines invalid clicks as:

  • Manual clicks intended to increase publisher’s advertising
  • Clicks by automated tools, robots, or other deceptive software.

So how does Google detect click fraud activities on your website? How would they know which clicks are invalid? Google AdSense team uses three powerful tools to detect invalid clicks:

  • Detection and filtering techniques: Each click on an AdSense ad is monitored by Google system. Google will record the IP of each click, the time of the click, duplicate clicks and various click patterns. Google will use these factors and filter out potential invalid clicks.
  • Advanced monitoring techniques: Google uses its proprietary software to monitor click fraud activity. They are constantly working to improve their click fraud detection technology.
  • The Google Team: In addition, Google has a team that uses specialized tools and techniques to examine individual case of click fraud. When Google system detects potentially invalid clicks, a member of this team will examines the affected account.

Despite the effort that Google put in to improve their invalid clicks detection technology, Google does not provide any click fraud protection for publishers. It is very hard for publishers to prove that they have nothing to do with the click fraud activities on their website. It is equally hard for Google AdSense team to believe that the publishers have nothing to do with the click fraud activities on their websites. It is often too late for publishers when they receive the AdSense termination letter from Google AdSense team.

There are few innocent publishers whose AdSense account has been terminated because of a sudden spike in their AdSense earnings. This sudden jump in AdSense earnings is due to the sudden jump in website traffic. The spike in their AdSense earnings would probably raise the red flag in Google click fraud detection system and had their accounts terminated. If you think your AdSense account is terminated unfairly, Google provides you a way to make your appeal:

http://www.google.com/support/adsense/bin/request.py?contact=invalid_clicks_appeal

A Piece of Advice

When you are making your appeal via email, you should stay calm and plan the right strategy. You should be patient when dealing with Google and most importantly you should be polite when communicating with them. You may take initiative to provide them with all the documents they need.

/